Note: The most common size for the announcements between the back lights is 72"x 21 ". The size illustrated is the typical size for the city of New York. Nevertheless, many regions have exclusive sizes for the announcements between the back lights.

Printing Specifications:
The copy must be produced in one section. Serigraphic or litographic offset printing. For short trips it could be profitable to print using digital technology commercially available. Nevertheless, since there are variations in the different types of technologies for digital printing, it is recommended to consult with your print shop to confirm durability in exteriors. The advertisement comes up to the limits of the page (bled) on the four sides.

Material / Substrate:
Vinyl sensitive to pressure - Flexcon BusMark (non-coated for serigraphic printing or ink jet with a solvent base, and with top layer for electrostatic and offset printing);

Vinyl Avery Transit (only digital processes and serigraphic printing); or 3M 3500C for serigraphic printing and 3M 8643 with overlaminated 3M 8915 needed for the digital process.

Inks:
Inks must be waterproof, test proof for the outdoors with sufficient ultraviolet protection and in fulfillment with the specifications of substrate manufacturer.

Finishes:
Transparent ultraviolet or conventional layers in fulfillment with the specifications from substrate and ink manufactures.

Surplus:
A surplus of 20% is needed for every month of placement.

Mechanical suggested size:
Exit resolution of 300 dpi, mechanical scale of 1/8 " to 1 ".